Atlanta, Georgia
Jolán Caldwell
Caldwell Collective
Branding & UX/UI
To bridge the disability employment gap by equipping the next generation of creative and technical talent with the skills, mentorship, and technology needed to lead the future of accessible innovation.
MY ROLE
TIMELINE
TOOLS USED
CONTRIBUTOR
Creative Director
Art Direction
UX/UI Design
Design System
Developer
3 months
Figma
Adobe After Effects
Jolan Caldwell
BRAND PROFILE
01
Brand
Positioning
Caldwell Collective bridges the gap
between compliance and authentic
inclusion. We combine creative agency
services with a neurodivergent talent
pipeline, embedding lived experience to
future-proof your products.
DESIGN
PRINCIPLE
Design
Principle
Caldwell Collective Embraces A ‘High-
Contrast Futurist’ Aesthetic—Bold, Dark-
Mode-First, And Engineered For Neuro-
Inclusion. We Design For Edge Cases To
Prove That True Accessibility Looks Like
Innovation, Not Compromise.
02
BURIED BY FORCE.
EVOLVED BY DESIGN.
The burial that triggered the transformation
Evolved butterfly hardwired to survive the weight of the soil.
50%
Creator
50%
Caregiver
HEX: FAE8B6
CMYK: 2, 7, 32, 0
RGB: 250, 232, 182
Soft Catalyst
HEX: : FFFFFF
CMYK: 0, 0, 0, 0
RGB: 255, 255, 255
Ivory Signal
Quantum Violet
HEX: 644CF6
CMYK: 74, 53, 0, 0
RGB:100, 76, 246
Ignite Orange
HEX: EE8232
CMYK: 0, 57, 87, 0
RGB:238, 130, 50
Primary Colors
APP UX/UI
Dashboard
The dashboard serves as the central hub for the Caldwell Collective experience, providing users with a clear overview of their learning progress, personalized course pathways, and actionable next steps. Designed for clarity and accessibility, it enables users to seamlessly navigate their journey while staying motivated through visual progress tracking and structured learning modules.
Locked
Unlocked
Courses
The Courses experience is designed to guide users through structured, progressive learning paths. Each course is broken into sequential modules that build upon one another, reinforcing comprehension while unlocking the next stage of learning. Clear status indicators, locked progression, and interactive assessments ensure users stay engaged, accountable, and confident as they advance.
